It is, but they usually tack on $$ for that feature.I forgot to say that electric start is VERY handy.
For once in a blue moon scenario, pull start is just fine, as long as people remember that the pull cords do need to be maintained, as they can dry rot and snap off on a pull.
Also to note, some have 120/240, and some are just 120. If you dont need 240 then do not get that feature.
The dual-fuel item I posted, even has a 12vdc output for charging batteries, geared towards automotive/RV items, etc.